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We also tested Mobile vs. Your source audience must contain at least 100 people from a single country in order for us to use it as the basis for a Lookalike Audience.

I didn’t know that there are costs for these ads and this facebook lookalike audience. […][…] Next, be sure to choose the 1% audience size to keep it targeted and dirt cheap (See: this study). A Custom Audience made from a customer list is a type of audience you can create to help build your reach. As mentioned earlier, you can also create a lookalike audience of high spenders by using the LTV option in the Facebook Audiences tool.On the next screen, you need to read and accept the Facebook Value-Based Custom Audience terms. – Of course, you can also advertise with smaller budgets. This is what I realized after viewing the data:This would also hold true and explain that forms are more aesthetically pleasing to the eye and user engagement increases as a result especially on mobile devices. Could it be done without the $35/day per program? Aren’t you greatly overstating your CTR? When creating a Facebook Lookalike Audience, you can choose between a range of 1%-10% of the total population in your chosen target country, with 1% being those who most closely match your … If you compare the cost-per-lead across all the three ad sets and the fact that each of them had a $500 budget, this was to be expected.Wrapping it up: the 1% Lookalike Audience outperformed both the 5% and the 10% Lookalike Audiences. In my experience, the best engagement audiences are based on videos. Facebook Twitter LinkedIn PinterestFacebook Lookalike Audiences are an excellent way to reach people who are similar to your existing customers and followers. Select Exclude if you want to remove anyone . Prior to use, Facebook hashes this information. #1: Reach a Lookalike Audience of People Who Spend Time on Your Website’s Product Pages. I am new user of this forum :).

This first targeting option, when built correctly, consistently delivers the best results from cold audiences.

And I bet you are too. “While the 1% and the 5% Lookalike Audiences had a CTR of 8.2%, the 10% Lookalike Audience delivered a CTR of 6.5%.”Your actual click throughs appear to be under 1% (.82%, and .65%, respectively).Hey there, this was a typo by us (it slipped by me too) – the image is CORRECT as you noted. i.e. For this example, you want to Customer database uploads to Facebook can be a great way to target customers and have the benefit of a lower cost per acquisition than other targeting methods.

(The example data shown here has only 9 rows, but your actual data should have 300 or more rows. As all the campaigns were active for 14 days, the total experiment budget was around $1,500.As we mentioned earlier, it’s best not to experiment with too many campaign elements at once. My experience comes from a background in web-design and pages with forms are displayed much more clearly when the page is viewed upright on mobile devices.Will keep in mind to test mobile placements even further in the future.

Test your Lookalike Audience size. In this video, you'll learn why Lookalike Audiences for Facebook are so powerful, how to create Facebook Lookalike Audiences and I will show you the best Lookalike Audiences for Facebook Ads in 2020. A Lookalike Audience is a way to reach new people who are likely to be interested in your business because they're similar to your best existing customers. Did you test results also compared to the original custom audience? I’m interested to know the cost per lead from the original audience.Great blog! Based off their most valuable […][…] ripe for your ads, play with your lookalikes.

If your daily budget is maybe like $400, the CPC for the 1% will probably perform worse than the 5%.Hello everyone.

We help companies to drive sales, generate leads and grow their brands using social media.

You’ll receive step-by-step live instruction focused on The next step is for Facebook to hash your data and import it to create your audience. Read with great interest about your $1500 lookalike test.

That’s when you need to expand to larger lookalike audiences.Moreover, we wanted to see how well Facebook’s auto-optimization works – maybe a larger audience gives better options for optimization.Interesting but not totally unexpected results given the relatively short time frame the campaigns ran for. I think one thing that was left out of the conclusion is the fact that you have a $35 daily budget for each campaign.

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facebook lookalike audience results